co-talks is a series of conversations that aim to explore what makes communities thrive.
In the first edition on April 19, 2017, we dove deep into the brand ecosystem behind Clue. On its mission to connect, educate and empower women globally, Director of Marketing Lisa Kennelly has helped set the foundation for Clue to grow into a leading female health app with millions of fans across 190 countries.
In this conversation, Severin and Lisa talked about Clue’s unique take on thought leadership and PR, their work with influencers and the evolution of their brand strategy from the early days until now.
Read 5 Ways to Build a Community for Startups to find out more.
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